SENATE BILL No. 565

 

 

July 13, 2011, Introduced by Senators ANDERSON, GREEN, KOWALL, HOPGOOD, BIEDA, WHITMER, GREGORY, JOHNSON, HOOD, NOFS, HUNTER and JANSEN and referred to the Committee on Energy and Technology.

 

 

 

     A bill to amend 2003 PA 42, entitled

 

"Unsolicited commercial e-mail protection act,"

 

by amending the title and sections 1, 2, 7, and 8 (MCL 445.2501,

 

445.2502, 445.2507, and 445.2508) and by adding section 6a.

 

THE PEOPLE OF THE STATE OF MICHIGAN ENACT:

 

TITLE

 

     An act to require certain notices regarding the transmission

 

of unsolicited commercial e-mail and text messages; to establish

 

procedures for e-mail service providers; to allow recipients of e-

 

mail and text messages to be excluded from receiving future

 

unsolicited commercial e-mail and text messages; and to prescribe

 

penalties and remedies.

 

     Sec. 1. This act shall be known and may be cited as the

 

"unsolicited commercial e-mail and text message protection act".

 


     Sec. 2. As used in this act:

 

     (a) "Commercial e-mail" means an electronic message, file,

 

data, or other information promoting the sale, lease, or exchange

 

of goods, services, real property, or any other thing of value that

 

is transmitted between 2 or more computers, computer networks, or

 

electronic terminals or within a computer network.

 

     (b) "Commercial text message" means a text message promoting

 

the sale, lease, or exchange of goods, services, real property, or

 

any other thing of value.

 

     (c) (b) "Computer network" means 2 or more computers that are,

 

directly or indirectly, interconnected to exchange electronic

 

messages, files, data, or other information.

 

     (d) (c) "E-mail address" means a destination, commonly

 

expressed as a string of characters, to which e-mail may be sent or

 

delivered.

 

     (e) (d) "E-mail service provider" means a person that is an

 

intermediary in the transmission of e-mail or provides to end users

 

of e-mail service the ability to send and receive e-mail.

 

     (f) (e) "Internet domain name" means a globally unique,

 

hierarchical reference to an internet host or service, assigned

 

through centralized internet authorities, comprising a series of

 

character strings separated by periods, with the right-most string

 

specifying the top of the hierarchy.

 

     (g) (f) "Person" means an individual, corporation,

 

partnership, association, governmental entity, or any other legal

 

entity.

 

     (h) (g) "Preexisting business relationship" means a

 


relationship existing before the receipt of an e-mail or text

 

message formed voluntarily by the recipient with another person by

 

means of an inquiry, application, purchase, or use of a product or

 

service of the person sending the e-mail or text message.

 

     (i) "Text message service provider" means a person that is an

 

intermediary in the transmission of text messages or provides to

 

end users of text message service the ability to send and receive

 

text messages.

 

     (j) (h) "Unsolicited" means without the recipient's express

 

permission. An e-mail or text message is not unsolicited if the

 

sender has a preexisting business or personal relationship with the

 

recipient. An e-mail or text message is not unsolicited if it was

 

received as a result of the recipient opting into a system in order

 

to receive promotional material.

 

     Sec. 6a. (1) A person shall not send, or cause to be sent, an

 

unsolicited commercial text message to a resident of this state.

 

     (2) Subsection (1) does not apply to either of the following:

 

     (a) A commercial text message sent by a person that has a

 

preexisting business relationship with the resident if the resident

 

has agreed to receive commercial text messages from that person.

 

     (b) A commercial text message sent by an affiliate of a

 

business that has a preexisting business relationship with the

 

resident, if the resident has agreed to receive commercial text

 

messages from affiliates of that business.

 

     (3) A person that intentionally sends or causes to be sent an

 

unsolicited commercial text message to an individual who the person

 

knew or should have known is a resident of this state shall

 


establish a toll-free telephone number, a valid sender-operated

 

return text message number, or another easy-to-use electronic

 

method that the recipient of the commercial text message may call

 

or text to notify the sender not to transmit any further

 

unsolicited commercial text messages.

 

     Sec. 7. (1) Except as otherwise provided under subsection (2),

 

a person who violates this act is guilty of a misdemeanor

 

punishable by imprisonment for not more than 1 year or a fine of

 

not more than $10,000.00, or both.

 

     (2) A person who violates section 4 or violates this act in

 

the furtherance of another crime is guilty of a felony punishable

 

by imprisonment for not more than 4 years or a fine of not more

 

than $25,000.00, or both.

 

     (3) Each commercial e-mail or text message sent in violation

 

of this act is a separate violation under this section.

 

     (4) An e-mail or text message service provider does not

 

violate this act as a result of either of the following:

 

     (a) Being an intermediary between the sender and recipient in

 

the transmission of an unsolicited commercial e-mail or text

 

message that violates this act.

 

     (b) Provides transmission of Transmitting unsolicited

 

commercial e-mail or text messages over the provider's network or

 

facilities.

 

     (5) It is prima facie evidence that the sender of an e-mail is

 

in violation of this section if the recipient is unable to contact

 

the sender through the return e-mail address provided by the sender

 

under section 3. It is prima facie evidence that the sender of a

 


text message is in violation of this section if the recipient is

 

unable to contact the sender through the return number provided by

 

the sender under section 6a.

 

     (6) It is a defense to a case brought under this section or an

 

action under section 8 that the unsolicited commercial e-mail was

 

transmitted accidentally or as a result of a preexisting business

 

relationship or that the individual agreed to receive the

 

unsolicited commercial text message as provided in section 6a(2).

 

The burden of proving that the commercial e-mail was transmitted

 

accidentally or as a result of a preexisting business relationship

 

or that the individual agreed to receive the unsolicited commercial

 

text message as provided in section 6a(2) is on the sender.

 

     Sec. 8. (1) A civil action may be brought by a person who

 

received an unsolicited commercial e-mail or text message in

 

violation of this act.

 

     (2) A civil action may be brought by an e-mail or text message

 

service provider through whose facilities the unsolicited

 

commercial e-mail or text message was transmitted in violation of

 

this act.

 

     (3) A civil action may be brought by the attorney general

 

against a person who has violated this act.

 

     (4) In each action brought under this section, a recipient, an

 

e-mail or text message service provider, or the attorney general

 

may recover 1 of the following:

 

     (a) Actual damages.

 

     (b) In lieu of actual damages, recover the lesser of the

 

following:

 


     (i) $500.00 per unsolicited commercial e-mail or text message

 

received by the recipient or transmitted through the e-mail or text

 

message service provider.

 

     (ii) $250,000.00 for each day that the violation occurs.

 

     (5) The A prevailing recipient or e-mail or text message

 

service provider shall be awarded actual costs and reasonable

 

attorney fees.